Strongco and Great West Equipment rebrand as Nors

Two big brand names in construction equipment in Canada, Strongco and Great West Equipment, will become one, through the Nors brand transformation process. Having grown through business acquisitions globally for 90 years, Nors is now uniting its portfolio of brands, including Strongco and Great West Equipment, which will now become one single brand: Nors. The new brand covers over 80 percent of Canadian equipment market

machineryasia machineryasia
Oct 23, 2024 - 11:50
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Strongco and Great West Equipment rebrand as Nors
Two big brand names in construction equipment in Canada, Strongco and Great West Equipment, will become one, through the Nors brand transformation process. Having grown through business acquisitions globally for 90 years, Nors is now uniting its portfolio of brands, including Strongco and Great West Equipment, which will now become one single brand: Nors. The new brand covers over 80 percent of Canadian equipment market
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